Before Barbenheimer, there was The Dark Mamma. Two polar opposite movies going head-to-head at the box office, and both ending up huge successes in very different ways. The film adaptation of Mamma Mia! was never planned to be Universal's big summer 2008 hit, in fact it wasn't until test screenings that they realised what a gem they had on their hands.
Mamma Mia!
Mamma Mia!
Mamma Mia!
Before Barbenheimer, there was The Dark Mamma. Two polar opposite movies going head-to-head at the box office, and both ending up huge successes in very different ways. The film adaptation of Mamma Mia! was never planned to be Universal's big summer 2008 hit, in fact it wasn't until test screenings that they realised what a gem they had on their hands.